This study will determine if pain inducing massage results in similar changes in pain sensitivity as a CPM protocol. The lab has found similar changes in pain sensitivity in response to a pain inducing massage and CPM protocol for healthy participants; both exceeding the observed response to a pain free massage. This study seeks to replicate these findings in 60 participants with neck pain. Participants will undergo baseline QST including a CPM paradigm using a cold-pressor task as the conditioning stimulus. Participants will then be randomly assigned to a conditioning stimulus of a pain inducing massage, a pain free massage, OR a cold-pressor. The testing stimulus will be pressure pain threshold assessed at the webspace of the foot. We will also assess clinical outcomes including neck pain and neck pain related disability at baseline and at four time points over the week following participation in the study through the online Research Electronic Data Capture (REDCAP). The findings of this study will offer insight into the mechanisms of pain inducing massage for its similarity to a CPM paradigm as well as whether baseline CPM response is useful in characterizing individuals with neck pain likely to benefit from a pain inducing massage.